Haulotte Scandinavia Roadshow: Introducing the new Compact Range

During November, Haulotte Scandinavia visited more than 15 customers across Sweden during their annual roadshow.



The Scandinavian team traveled over 1300kms to meet with customers and introduce Haulotte’s newest COMPACT scissors range.

In total, 4 machines were sold immediately during the roadshow and several offers are ongoing today. It was a very successful event, well prepared by the team from Haulotte Scandinavia.

Customers had a very good impression of this format and the “We come to you” concept. This allowed them to gather their teams around the machine for a great moment of sharing.


During the meetings, customers identified out a few interesting points on the machines, such as:

  • The smart counterweight with the built in AC motors, ladder, platform and charge sockets
  • The ultra-rugged scissor stack
  • The overall stability of the machine and its smooth driving experience
  • Both the lateral and longitudinal forklift pockets for transportability
  • The Activ’ Energy management system


Throwback of the event in pictures:



"This is the first time we have tried this concept and this new way to promote our latest products, solutions, and innovations. This roadshow branded “COMPACT tour” allowed us to highlight our know-how in line with the recent Haulotte standards and our local service offer. This is a quick and flexible format for the client and us that we can duplicate and extend on demand later.

An important part of long-term customer relationships is proximity. We are always focusing on working closely with them, trying to be as innovative in our daily actions as we are in our products. That is why it made sense for us to come to them for these enriching meetings and experiences.”

Albéric DURIAUX, Business Development Manager from Haulotte Scandinavia.


This first roadshow was a real success for Haulotte Scandinavia and they have already scheduled two additional roadshows before the end of the year and the beginning of 2023. One in the region of Göteborg, where the subsidiary is located and the other will be in Southern Sweden around Malmö.

Haulotte, expert in aerial work platforms : scissor lift, articulating booms lifts...